Category Archives: FrontRunner Partners

How families are connecting to share stories and say goodbye

Sharing storiesStories. We love them, We’ve always loved them. Even ‘history’ as a word comes from ‘his’ ‘story.’ We like to hear them, and we like to share them. The stories we like most are the ones involving those we love. Those colorful characters and plot twists make up the text of our life stories, and sharing those stories brings us greater connection to each other.

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Two new FrontRunner offerings bring more visitors to your door

fam-famAs part of FrontRunner’s commitment to create effective tools to help funeral homes extend their reach further in their communities, we are pleased to announce that two new services are now available to our clients. Both search engine optimization (SEO) and integrated webcasting services are in-house options that will lead more visitors to your funeral home and make a lasting impression on families.

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7 Deadly Mistakes Funeral Homes Make On Social Media

If your funeral home is on Facebook, it’s crucial to make sure you aren’t making any mistakes that could hurt your firm’s social presence. You might not even be aware that what you are doing is wrong. If you’re unsure of what you should or shouldn’t be doing on social media then take a look at these 7 Deadly Mistakes Funeral Homes Make On Social MediSocial_Media_Collagea.

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The Remarkable Opportunity within the Pet Loss Information Gap

Pet Loss OpportunitiesI’ve been thinking a lot lately about what’s called the “Information Gap” — a surprising phenomenon in this age of information overload. Basically, the gap divides the “information haves” — those folks with access to information and the skills to use it, and the “information have-nots”, who (for one or more of three reasons) haven’t a clue. What’s so important about this gap? It’s where opportunity resides. And the emerging pet loss profession was born in this gap, and offers amazingly profitable opportunities for funeral professionals because it fills a growing need among pet owners.

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A Poem To Honor Funeral Directors From mysendoff.com

Funeral professionals are very often the unsung heroes who act as a guiding light, helping families through the darkest of times when a death occurs. Few of us realize the positive impact that they provide until we are guided through a loss by a professional funeral director.

Funeral directors are a shoulder of comfort, trusted confidants who share their experiences with death to help others understand their loss. These caring professionals help reinforce the value of honoring a life lived while also easing the burden of those left behind.

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